If you’re charging outrageous prices in your cafe, you have to think ‘Location, location, location.’ It’s not about the coffee, it’s about the experience – the privilege of sitting where you’re sitting.
Two memorably overpriced coffees in my travel experience were on Paris’s elegant Boulevard Saint Germain and in Sienna’s wonderful Piazza del Campo. Today’s double espresso beat them both hands down in the price department. Continue reading